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Shepparton Festival

A website to celebrate the energy and diversity of this growing regional arts festival.

Situated in the Goulburn Valley region, Shepparton Festival, is a two-week annual program full of events encompassing performance, music, visual arts and workshops. We designed and developed their new website, taking cues from the new brand direction by Rye Studio.

Design strategy
Interactive map
Website design
Website development

Shepparton Festival website home page
Shepparton Festival mobile and tablet views of the website

Showcasing the region

With a growing geographical audience the website was designed to provide relevant visitor information on where to stay, eat, drink and explore to enjoy the different cultural experiences the region has on offer.

Showing the festival program pages on tablet and mobile

Search and filter for ease-of-use

With so many varied events in the Shepparton Festival program a flexible filtering system was introduced so users were able to easily find event details and purchase tickets online.

The find street art map feature on a mobile

Mobile-friendly art map

Key functionality was an interactive 'Find Street Art' map that allows visitors to the area to search, filter and explore the various commissioned street art and wall murals featured throughout the town and region.

Showing the new colours for 2023 Festival on the home page and program page

Flexible design for future purpose

Every year a new Festival theme is chosen. With this in mind, the website was future-proofed to evolve and adapt each year to incorporate new artwork and colour palette. The most recent iteration for 2023, shows how this flexibility works.

Festival artists page and information page

Designing for any event

Key to any of our website design is to have the flexibility to change and adapt - which is especially important with the ever-changing events landscape. Our digital solution enables the festival organisers to communicate up-to-date advice when unforeseen disruptions may impact a visitors health and safety.